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The mission of the Dean College Marketing &
Communications Department is to increase brand awareness among prospective
students, parents and families, current students and alumni. We help develop
marketing pieces for departments across campus in an effort to strengthen and
spread knowledge of the Dean Difference. Our office maintains the College
website and social media efforts as well as creates and distributes on- and
off-campus communication. The activities of the Marketing & Communications
Department include web design, graphic design, photography, videography,
publishing and strategic planning for the College as a whole.
Dean College has specific graphic standards that it uses
when creating marketing pieces. The official College typeface is Franklin
Gothic Book and there are a variety of different official College colors, including
crimson, gold, cool gray and more. View the entire College Style Guide here.
Because we are celebrating the 150th anniversary of Dean
College, we have specific 150th Branding Standards.
Social media is an ever-growing and changing aspect of
marketing and communicating, but these tools can also hold the possibility of a
host of unintended consequences. To help faculty, staff and the rest of the
Dean College community avoid any potential issues, the Marketing &
Communications Department has created a Social Media Handbook to clarify the
best practices for social media usage. Dean College also has established social media policies for internal and external accounts associated with the College.
Curious about specific clubs or organizations on campus?
They may have social media accounts that you can follow to keep up-to-date!
Check out our list of social media pages here.
Do you need Marketing’s help with the creation of a web
page, graphic piece or press release? Detailed requests for projects should
answer the following:
Email your detailed request to email@example.com and we
will help you out as much as we can.
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Gregg ChalkVice President Marketing and Business Development
Maureen CrowleyDirector of Marketing and Communications
Chelsea WojciechowskiGraphic Designer
Carolyn SullivanAdministrative Assistant
Brandon FarrellDigital and Social Media Coordinator
Hannah DupontMarketing Production Coordinator